Sadaf Zaheer

Sadaf Zaheer is an experienced Senior Data Scientist and Analytics Consultant, specialising in optimising business operations through data-driven solutions. Her expertise encompasses data mining, machine learning, and AI implementation, driving advancements across various industries, including Telecommunications, Automobile, Banking, Oil & Gas, and Energy. Currently employed at ESB, Sadaf has developed predictive models and leveraged AI to support sustainability initiatives, such as reducing CO2 footprints and enhancing energy efficiency. Her career includes significant roles at IBM Global Business Services, Etisalat Enterprise Dubai, Telenor Pakistan, and SAS. She has led projects that improve operational efficiencies, prevent financial fraud, predict stuck pipes during oil drilling, and implement real-time analytics solutions. Sadaf has designed machine learning models and solutions that significantly enhance customer insights and engagement, including personalised recommendation systems. Her versatility and innovation are evident in her.